Introduction to Evidenced Based Entrepreneurship

Disciplined Entrepreneurship

Welcome to Disciplined Entrepreneurship !

Disciplined Entrepreneurship is a method developed by Bill Aulet at MIT. We are not at MIT but at Morgan State, we are going to learn how to become entrepreneurs the MIT way!

Course Overview: This course provides an action-learning environment where prospective innovators and entrepreneurs can learn how to successfully bring their ideas to market. Students will learn how to develop and sustain a growth mindset, and commercialize an idea. Specifically, students will identify opportunities, assess market potential, develop and validate business models (using a business model canvas), discover and validate customer needs, develop product/service prototypes, and develop and evaluate financial plans.

Textbooks:

1. Aulet, B. (2013). Disciplined entrepreneurship. Hoboken, NJ: John Wiley & Sons, Inc. Available for free as an e-book here: https://bit.ly/DE_Textbook

2. Aulet, B. (2017). Disciplined entrepreneurship Workbook. Hoboken, NJ: John Wiley & Sons, Inc.

Learning Modules: Topics will be presented in weekly modules. You can find them in the Modules menu area. Assignments are also available here.